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Channel: Kayak Media NJ Sustainability and Business Writing » Writing
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Writing in Shades of Blue and Green

As the owner of Kayak Media, I help make the world a bluer, greener place. I partner with environmentally conscious businesses to help them connect with customers and close sales. A rising tide lifts...

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Green Science: Debunking as an Essential Communications Skill

Countering deliberate misinformation hasn’t been a big issue for me in 12 years of professional business writing. Spin? Sure. Advantageous positioning? Of course. But no outright lying. Moving into the...

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Green Science: Talking About Climate Change

If you are concerned about climate change and don’t know who or what to believe, here’s an article for you. William D. Nordhaus is one of the main economists working on climate change models. He is the...

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